Some nifty marketing

December 7, 2008 – 2:05 pm

From my parents – I thought that this was quite clever.

Take a look at HEMA’s product page. You can’t order anything, and it’s in Dutch, but just wait a couple of seconds and watch what happens. Don’t click on any of the products, just wait and see what happens. And be sure you have your sound turned up. [Edit: Apparently things that are soft to me are very loud to other people. Whoops. Make sure you have your sound turned on, but to a more moderate volume than originally stated.]

From Tim Smith (I agree, and think groups that want to make things that will quickly be internationally understood should take note):

350.org, a climate change activist group, put together a totally sweet and basically wordless animation to describe their mission and its urgency. I think it’s really well-done.

(Marketing. I’m interested by marketing. I think I’m turning into my father in some ways – ways that are very much not such a bad thing.)

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  1. 3 Responses to “Some nifty marketing”

  2. And be sure you have your sound turned up.

    OH MY GOD MY EARS. Motion to make this “And be sure you have your sound turned on.”

    By nikki on Dec 7, 2008

  3. Yeah, that ‘ghettoblaster’ does just fine without cranking the volume.

    By dwins on Dec 7, 2008

  4. Ack, sorry. Right. My perception of volume is not the same as the average human’s. Edited post to reflect such.

    By Mel on Dec 7, 2008

What do you think?